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The following can be true at the same time:

- An API program isn’t a magic bullet

- An API program is a necessary, but not sufficient condition to replicate Amazon’s success

You’re right that this case study proves that it alone is insufficient to create the kind of company that Amazon became, but does it also prove that it’s unnecessary to create the kind of company that Amazon became?



yes - agree.

I think that the testamentary on this thread from current Amazon employees that they have ditched API requirements is evidence that it is also unneeded to sustain the kind of company that Amazon is.




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