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To reductio ad absurdum that - every time you see any marketing, eg “Drink Coca-Cola because it’s refreshing”, you should hear “Drink Coca-Cola because it’ll make us money.”

To your point though: “democratize x” makes my eyes roll. It’s overused hip marketing speak.




That's accurate though; coca cola don't care about whether you're refreshed unless it's profitable to them. The refreshment is the means towards the end of profit.




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