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Because it's easier to get someone to pay $100 for something they aren't sure will work (and then have their beliefs confirmed) than to get someone to pay $1000 for something they aren't sure will work (and then have their beliefs refuted)?


Would you rather pay $100 for something you are not sure will work...or would you rather ay $0.00 to try it first?

And then still be able to return it at least within the first 30 days of paying for it?


I think it depends on the someone in question




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