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Also the App Store ripped 70% fee rates out of the carrier’s hands.

Apple’s 30% was a huge deal in the mobile software space when it hit. That’s why so many people defected. And when they started turning profits, others followed. Most of the millionaires IIRC came out of the second and third wave, before everyone and their mother were doing it and people were making money telling you how they made a million 2 years ago (tricks that didn’t necessarily still work).

I agree that it’s a shame that Apple hasn’t periodically lowered their fees. Even a couple percent would make news. However, a different group would cry monopoly (dumping) because it would have kept more people focused on IOS exclusive applications.

They did eventually bow to public opinion and they lowered the fees for small developers to 15% a couple years ago.

I keep hoping they lower the fees for everything except in-app purchases. I think it would do their customers a lot of good.



> lowered the fees for small developers to 15%

Worth noting that this covers almost all developers.




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