> Personally, I feel product announcements should be made by the head of the team that developed the product in the company. That's what Google does, for example.
At Apple, the head of the team for any major product release is effectively the CEO.
Do you speak from experience? Or from what you've gathered from various media? I ask b/c I've heard otherwise (especially during the last years of Jobs's tenure as CEO).
I speak based on the fact that every profile of Steve Jobs has been consistent on the fact that he was usually involved in even minor details on products they release.
At Apple, the head of the team for any major product release is effectively the CEO.