> Killing Vine was the dumbest thing they ever did.
100% this. People are always confused why Facebook was allowed to buy Instagram, and this was, I think, a bit part of why.
Vine was completely destroyed by Twitter's incompetent management, and prevailing wisdom was that Facebook would do the same to Instagram. "Okay Facebook has filters now! Time to shut down Instagram!"
TikTok is the biggest app in the world, and in a lot of ways it was initially just the Chinese clone of Vine. Truly mind-blowing how they squandered that opportunity, they could be many multiples higher than 54.20
100% this. People are always confused why Facebook was allowed to buy Instagram, and this was, I think, a bit part of why.
Vine was completely destroyed by Twitter's incompetent management, and prevailing wisdom was that Facebook would do the same to Instagram. "Okay Facebook has filters now! Time to shut down Instagram!"