There's a reason people talk about "Black Twitter" and "Gay Twitter" and "Poll Twitter", etc.

There are massive ad hoc communities with the product.

I hate to break this to you, but Twitter is Elon's soapbox for raging against the SEC and swinging markets his way. You're basically telling me McDonalds has the best ice cream around meanwhile McDonalds couldn't care less about the quality of their ice cream. That is a loss leader for them. They don't even consider it a product. It literally just keeps the place stocked with followers for the influencers.

Not Musk specifically.