The title is there to get you to click, there's not much need to analyze it. The article has little to do with it.
This reminds me of On Cinema At the Cinema when Gregg Turkington, as a parody of the film critic persona, often bases his critical opinion of the films based on what he thinks of the title and runtime.
This reminds me of On Cinema At the Cinema when Gregg Turkington, as a parody of the film critic persona, often bases his critical opinion of the films based on what he thinks of the title and runtime.