Communication is influenced by the relationship between the communicating parties. In marketing a lot of effort is spent to establish familiar and trusting relationships as a sustainable brand because that leads to higher conversion rates.
As a customer I do not equate the Boostly brand/notifications to the restaurant I plan to visit. Even if they sign a contract giving you the right to use their name and branding, I don't want a friendly text saying "Hi its Milagros bar and grill, would you be interested in receiving updates on our latest dishes?".
In short, I will not attribute good will owed as a patron to the restaurant to the marketing service making my phone buzz. It will be an adversarial relationship from the beginning that unfortunately would effect my opinion of the underlying restaurant. The rest of my questions are built around understanding the rest of the experience, once we get over that uncomfortable hurdle.
As a customer I do not equate the Boostly brand/notifications to the restaurant I plan to visit. Even if they sign a contract giving you the right to use their name and branding, I don't want a friendly text saying "Hi its Milagros bar and grill, would you be interested in receiving updates on our latest dishes?".
In short, I will not attribute good will owed as a patron to the restaurant to the marketing service making my phone buzz. It will be an adversarial relationship from the beginning that unfortunately would effect my opinion of the underlying restaurant. The rest of my questions are built around understanding the rest of the experience, once we get over that uncomfortable hurdle.