If you want an overview of the language and the Zig Software Foundation:

https://www.youtube.com/watch?v=Gv2I7qTux7g

https://ziglang.org/zsf/

Portland, USA apparently (from info at https://twitter.com/andy_kelley).

Popular language of the moment. Rust, Go, Elixir. :)

Next few months will be "built X with Zig" with hundreds of upvotes.

tbh, i don't even think that promotion a product based on their language is a selling point (unless it's a lib of course!)

But this whole `built with X` is in my opinion just some 'i try to appear cool by using x language' and i don't really like it.

Don't get me wrong, i absolutely love rust, zig and go, but i believe, that you shouldn't pick a technology based on such subjective matter. A language is just a tool to solve problems, and you don't really want to screw in a screw with a hammer, do you?

Zig does look great

It was first released in 2016 so it's not ultra new but it's getting more attention at least here.