You read that story and Cook is the villain? Uber deserved to get slapped down for that behavior. Should have knocked them off the store for a week just to punish them for the attempt.
Uber doesn't pay any cut to apple. The money collected by Uber is for services and clearly falls under:
> 3.1.3(e) Goods and Services Outside of the App: If your app enables people to purchase physical goods or services that will be consumed outside of the app, you must use purchase methods other than in-app purchase to collect those payments, such as Apple Pay or traditional credit card entry.
Meanwhile he is cracking down on Chinese protestors and doesn’t bat an eye.