The company takes the risk rather than you personally. If it fails but you maintain good relations with the rest of the company you lose nothing and just transfer elsewhere (I guess, I’ve never worked at a big company preferring to go it alone)
Less risk yes, but more importantly, for me, more stability. I can still hustle and innovate, but within the context of a full-time job where I can collect a (usually) steady paycheck.
I’m far more motivated by working on cool projects, so the reward for me is just as salient if I build something cool within someone else’s company or my own… I guess, having never done the latter.
The company takes the risk rather than you personally. If it fails but you maintain good relations with the rest of the company you lose nothing and just transfer elsewhere (I guess, I’ve never worked at a big company preferring to go it alone)