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Disney World's Animal Kingdom has an Avatar-themed "ride" where you are linked to a banshee rider. And they make you wear these silly glasses, with thick, bulbous lenses.

So I'm there, mounted on a plastic motorbike, staring down in disbelief at the smaller-than-iPad display where the tachymeter and gauges would be. In front of me, in front of everyone to my left and right, is just plastic nothing. Plastic. And I think aloud, "Okay, are we gonna look down at this little screen the whole time?" The guy next to grins too: Where's the screen?

Then it starts. Holy crap. My entire field of vision is Pandora--up, down, left, right, everywhere.

And we are flying on banshees! I feel a moment of weightlessness as we careen down a canyon at the speed of gravity. I want to hoot and holler. It's pure joy, and my heart sings.

That's virtual reality, to me.



Absolutely—it’s also imagineering! Disney has done that for almost a century. But they make money because that’s their bread-and-butter. You’re buying an amazing experience at Disney, VR or otherwise.

Meta’s bread-and-butter is selling peoples data, irrespective of whether teens are committing suicide on their platforms.




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