And yeah Twitter ad targeting has always been confusing to me. Some people here are saying it’s because they fired that team, but it’s been weird for years. The automatically determined interests listed in the settings were 85% completely irrelevant to me. At various points I’ve been given ads for restaurants on a different continent, HIV medication (I’m not HIV positive), and nuclear engineering consultants (not my industry at all).
And yeah Twitter ad targeting has always been confusing to me. Some people here are saying it’s because they fired that team, but it’s been weird for years. The automatically determined interests listed in the settings were 85% completely irrelevant to me. At various points I’ve been given ads for restaurants on a different continent, HIV medication (I’m not HIV positive), and nuclear engineering consultants (not my industry at all).