>> will not click "contact a sales associate" and just leave when you won't say how much a thing costs.
THIS!!
Having run small businesses in several technology industries, I cannot emphasize how much this is true.
I very well understand that pricing can be complex.
But if you cannot give me even an order of magnitude as to whether your prices are even remotely feasible for me or my customer's project, I likely don't have the time or motivation to find out.
Yes, I get it, you think your likelihood of sales is better if I talk to someone and they can pitch me on how wonderful your stuff is.
Bullshirt. Maybe one in 500 times is that true. You are wasting my time and yours.
And, no this is not a filter to weed out the small players. My small shops have done work for anything from individuals to the largest multinational corps and governments. If your product is a fit, I can get the budget. But putting in that kind of wall is just offputting.
This is very much like how the real estate industry used to treat the address of a property as a state secret, as if nothing is ever a 'drive-by', the sale will be lost if they can't talk with the customer, blah, blah, blah. Then the dam finally broke, and now they all put addresses and maps, and guess what? They save themselves tons of time because the buyers self-qualify! They check out the places themselves, and only call when it already looks like a good fit.
Sales and marketing types really can get stuck in naive wrong ideas for decades...
THIS!!
Having run small businesses in several technology industries, I cannot emphasize how much this is true.
I very well understand that pricing can be complex.
But if you cannot give me even an order of magnitude as to whether your prices are even remotely feasible for me or my customer's project, I likely don't have the time or motivation to find out.
Yes, I get it, you think your likelihood of sales is better if I talk to someone and they can pitch me on how wonderful your stuff is.
Bullshirt. Maybe one in 500 times is that true. You are wasting my time and yours.
And, no this is not a filter to weed out the small players. My small shops have done work for anything from individuals to the largest multinational corps and governments. If your product is a fit, I can get the budget. But putting in that kind of wall is just offputting.
This is very much like how the real estate industry used to treat the address of a property as a state secret, as if nothing is ever a 'drive-by', the sale will be lost if they can't talk with the customer, blah, blah, blah. Then the dam finally broke, and now they all put addresses and maps, and guess what? They save themselves tons of time because the buyers self-qualify! They check out the places themselves, and only call when it already looks like a good fit.
Sales and marketing types really can get stuck in naive wrong ideas for decades...