> Something can not be immoral if it is the best of a series of bad options
Woo, big claim. You're basically saying "best" can be determined entirely in terms of utility with no consideration for morality. A utilitarian world view, which not everybody shares.
I don’t think OP made that claim. “Bad” can be determined holistically with morals and utility and other factors.
For example, I think it’s moral to portray a false persona to avoid invasion of privacy.
Not to mention that most people project some level of falseness just in day to day operations. For example replying “I’m fine, how are you?” Whenever asked.
> A utilitarian world view, which not everybody shares.
you make it sound like it's not a complete or consistent system, but it's just a worldview where only some people have the attribute of being in the right, unfortunately an attribute not everybody shares.
I don't think its not complete, it just doesn't always apply to every situation. Thats why there are other belief systems like Deontology[1] which I tend to gravitate towards the most. Utilitarianism has plenty of issues. Doing whats right for everyone, doesn't always yield the best results for society. Sometimes you need to do whats right for the few because the masses doesn't always understand the long ranging ramifications of decisions based off this belief.
Woo, big claim. You're basically saying "best" can be determined entirely in terms of utility with no consideration for morality. A utilitarian world view, which not everybody shares.