Yes I'm definitively the chief growth hacker, I take care of a lot of the marketing activities myself. But I need help, preferably from someone with some relevant experience growing a SaaS company.
In your view, what are some of the core competencies that as growth person should have? Looking forward to hear your thoughts, thank you.
For me, someone having experience growing their own projects is a big one (hard bonus if they were able to monetize). But generally, I look for:
- Creativity: Growth hacking often involves coming up with unconventional ideas to drive growth, so a growth hacker must be creative and willing to try new things.
- Entrepreneurial Mindset: be willing to take risks and be adaptable to changes.
- Persistence: Growth hacking involves a lot of trial and error. They should be willing to experiment with different ideas and strategies until they find what works.
- Customer focus: needs to understand customer needs and behavior. This means being able to speak with customers, analyze their feedback, and incorporate it into the growth strategy.
In your view, what are some of the core competencies that as growth person should have? Looking forward to hear your thoughts, thank you.