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Nice, numbers smaller than the ones I hypothesized.

Apple doesn’t compete on price, but it’s the difference between the next iPhone or the next Mac Studio. So will the Vision Pro be a pilot device for a segment specific to that minority of affluent upper-earners as a fun toy? Or is it really meant to bring AR/VR to the masses and fundamentally transform computing as we know it?




If it’s next Mac Studio, why is that a bad thing? The Macs market share is next to nothing worldwide.

At a worldwide scale, the iPhone is a device for a minority of affluent upper earners as a toy. The iPhone only has around a 15% share worldwide.




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