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This is very true. Meta has a huge advantage at creating a rival to Twitter since they have Instagram as their source of users.

My believe is that Zuckerberg will use Threads as his bullhorn the way Musk uses Twitter. We will be hearing more from him to advance Meta's goals. He has learned from Musk that having a place to speak from directly to millions of people can be of great advantage to his businesses and popularity. He should also know, given Musk's example, that there are little consequences from saying the wrong things so he has little to lose.

We'll never see a fight between the two but we will see a lot more of this loud mouth type of rivalry between the two. In time, we'll see people separate into team Zuck and team Musk online.

The way I see it, his long term goal is to be president someday. He's won the money game. There's not much more gain there. But if he becomes president he will be in the history books forever. Threads will become a perfect place for him to increase his popularity among all the American voters.



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