I mean, they made an entirely new architecture just to keep their vertical integration running. Stubborness is basically in the DNA of the company. They still have enough draw that they can get away with it, so I guess they were pulling off "Valves" before Valve got popular (minus the whole "open source" moniker of course. but then again, Valve didn't exactly care about FOSS per se; just a smart move for independence when you're not yet a billion dollar corportation).
> I mean, they made an entirely new architecture just to keep their vertical integration running.
No, they went for running with their own silicon because Intel couldn't be arsed to provide them with actually power-efficient, performant and new CPUs and they were locked in to AMD for GPUs (because that is something Apple doesn't like).
It speaks volumes about just how badly Intel (and AMD) were stuck in the past when Apple blew them to pieces with the M1 performance.
