I can see how this would have trouble attracting development funding. If your product is successful, people need one dose, ever. After some number have bought it the natural spread is likely to wipe out the rest of the market. It might be "pirated" with a kiss or a shared lollipop?
Against that, you have the entire dental industry, an established market of i dunno how much per year but substantial. They're already well versed in selling people intangibles packaged with inert ingredients. They've got a long history of "science to order" (9 out of 10 dentists agree!). They've got a large body of known sadists to call on for the less civil dispute resolution processes they might choose to employ.
I salute the folks behind this effort. Even if its all fairy dust you've put your lives on the line.
Against that, you have the entire dental industry, an established market of i dunno how much per year but substantial. They're already well versed in selling people intangibles packaged with inert ingredients. They've got a long history of "science to order" (9 out of 10 dentists agree!). They've got a large body of known sadists to call on for the less civil dispute resolution processes they might choose to employ.
I salute the folks behind this effort. Even if its all fairy dust you've put your lives on the line.