Recently I've been getting shown lots of deepfake ads on Facebook. I report them but then I get back a message saying that they don't violate the advertising guidelines. There's no option to report it specifically for being a deepfake.
I imagine this is a similar problem that Meta won't address until they're forced to.
I found an entire company of 50 or so fake people called "AI FIRE" All the same bio. All generated images. Reported multiple profiles as fake LinkedIn as fake.
I only got halfway before it stopped letting me report.
Now LinkedIn doesn't let me report things anymore. It just gives me an "unknown error" message.
*AI FIRE, i got it backwards.
All the fake accounts remain. Because it's not in LinkedIns interest to reduce their usercount.
Is it a fake of a recognisable person? What are they endorsing/promoting?
I don't see the issue with using AI to generate video ads. Sure, it makes it unreasonably cheap to produce video. But the cost of displaying the ad is the main cost anyway.
Yes: Joe Rogan, Donald Trump, and Mr. Beast are the ones I've reported so far.
One of them was a pill that supposedly grew your penis, another was for some conspiracy theory site, and one was just a straight up phishing/scam attempt.
At one point I tested that theory by literally creating a paid Facebook ad for getcryptolocker.com, advertising that getting your data held to ransom was just one click away. I had no problems getting the ad published and Facebook alleges I had a reasonable amount of clicks.
And if that person has agreed, getting paid for the permission? It would be way more expensive to get $celebrity to have a shooting in a remote location compared to calling them/their agent for a permission. And the result could be comparable.
I commented a few weeks ago on something saying this was exactly what generated video was going to really take off in. Now you don't even need to pay the minimum wage for a struggling actor to endorse whatever thing you're trying to make: now you can just generate someone doing it. Or you know, a famous person.
Personally, going forward, this is going to be an automatic disqualification for me for any product or service. If you can't even be fucked to hire an actor, I'd imagine you can't be fucked to build whatever it is correctly either. No sale. I don't assume this will be a tectonic shift in my consumption habits anyway. I don't buy shit from instagram ads and the like and I have a feeling that's where this is going to really take off, but still.
The problem is there's no way to differentiate on the consumer's end from well-prioritized internal spend while responsibly assuring quality where required, and just being a cheap ass business operator who's nickel and dimeing his own products into shit.
It feels like everywhere you look online is nothing but scams and grift now. Everyone out to fleece everyone else with minimum viable products. Nonsense letter combinations masquerading as brands all over Amazon hocking aliexpress garbage with poorly photoshopped product images comes to mind immediately.
I imagine this is a similar problem that Meta won't address until they're forced to.