Ahh damn! Now carboblack has to be renamed again. One product of theirs has already been renamed 4 times at least lol. It's like a game of snake with these companies.
I wish an MBA can explain to me the value of rebranding and losing brand loyalty/familiarity.
I swear the corporate swag manufacturers are in on it somehow. I usually don't even get the shirt from the most recent rebranding before the brand is changed again.
I wish an MBA can explain to me the value of rebranding and losing brand loyalty/familiarity.