The tone seems completely professional? I'm not sure where you're reading the "palpable rage" from. Because they used the word "already"? I'm not seeing it.

In the byline:

> For users, the changes include new controls and disclosures, and expanded protections to reduce privacy and security risks the DMA creates

...

>Across every change, Apple is introducing new safeguards that reduce — but don’t eliminate — new risks the DMA poses to EU users.

...

>The new options for processing payments and downloading apps on iOS open new avenues for malware, fraud and scams, illicit and harmful content, and other privacy and security threats.

That being said I agree with them, the reason android is a buggy, low quality piece of crap is because of their lack of control over their platform. Apple should be able to closely guard the apps that get on users phones because its Apple that will be judged, not the app. We're going to see lots more malware for sure. Lots more dark patterns. I'm not surprised they resent it.

Apple, the brave savior of cell phones.

Nobody has installed an app, yet alone a stable one, prior to Apple. My Windows desktop currently is on fire in the corner of my office.

I try to dial 911 on my crappy Android phone but alas, it a buggy piece of shit and catches fire too. "I'll just put that with the rest of the fire..."

I literally have had one app have a problem on my phone in the last 12 months. You know what I did? I reopened it.

Do you even use Apple products? My M1 MBP disconnects from my Airpods and track pad every few hours until I reboot (then it works fine for a few days). Dozens of threads on this. All Apple products being used.

You have to install Chrome from Safari, because its not in the app store, and instead there's a bunch of fake results for Chrome.

There is an entire Wikipedia article on the history of malware for iOS.

I have quite literally never had an issue with my airpods and macbook.

[doesn’t] work[s] on my machine

The DMS does create a huge set of new risks. That’s clear. Apple has advertised their platform as protecting users from those risks. They need to be able to explain the situation.

These are just facts. I don’t see any anger involved.

Obviously opinions differ on how to manage the risk. A lot of people think a more open ecosystem is worth the risk.

> The screen also interrupts EU users’ experience the first time they open Safari intending to navigate to a webpage.

This paints it as an unfortunate UX blight demanded by the DMA.

Yes, the entire article reeks of the fight between corporate professionalism, complying with the law, and the "vision" they have for their products.

I meant the first two paragraphs. They seem uncharacteristically forceful, and the entire statement seems belittling at times, which is also very unlike Apple.

Apple PR and marketing has always been state-of-the-art in superiority complex.

It's a very Steve Jobs tone, much more so than anything I can remember from Apple in recent years.

Very well put. I honestly didn't know how Apple was going to announce or implement these changes, but they are definitely not happy!