Canon does this everywhere in their camera UIs, e.g a button with "(eye-tracking icon) ENABLE". Gotta open up the full settings UI to remember which way it works. IIRC, they actually show the current state (ENABLE = ENABLED), not the action that will be taken when you tap the button, but I might be misremembering... again.
I think this is because the English concept doesn't map into Japanese. I've seen plenty of times where shops would have signs/labels saying OPEN and… CLOSE.
