> Then, somehow, it devolved into fashion. When/why did that happen?
I'll tell you what happened.
Apple.
I've been saying for years now that Apple is not a tech company, they're a fashion company. Alternatively, they make tech fashionable, which means abandoning function in favor of form.
Actual UX is unimportant. It just has to look nice.
What infuriates me is when other companies then start to copy them. I'm looking at you, Microsoft. With Windows 11, it seems you have forgotten that many of your users stick with you because you're not MacOS. So why would you want to start imitating MacOS?
I'll tell you what happened.
Apple.
I've been saying for years now that Apple is not a tech company, they're a fashion company. Alternatively, they make tech fashionable, which means abandoning function in favor of form.
Actual UX is unimportant. It just has to look nice.
What infuriates me is when other companies then start to copy them. I'm looking at you, Microsoft. With Windows 11, it seems you have forgotten that many of your users stick with you because you're not MacOS. So why would you want to start imitating MacOS?