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I've started to notice that the vagueness/terseness of a vendor's subject line is directly proportional with how bad the update will be.

"Updates to our ______ project" will usually mean that the project is shutting down, shifting to a paid model, or is being acquired (after which point we can expect it will switch to a paid model, then shut down)."

"An update about ______ company" in general usually means they're announcing a bunch of layoffs.

"An import notification about _____ accounts" usually means they've been hacked.



You forgot "Advancing our amazing ____ bet"




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