I second this, Kobo is still easy to hack on and make good products. It does seem that they are pushing their new colour models and are 'Out of Stock' for many months on their cheapest model B&W model (the Nio).
I got the color one. Unless you REALLY need color, get the black&white one. The color technology requires going through filters, which reduces brightness and resolution a LOT.
Then you can use calibre to transfer ebooks to it.