I got a watch for mainly aesthetic reasons, but as I wore it I became more generally aware of the time. I got used to checking my watch even when I have a cell phone on me, especially when talking to people. Having a watch on is a lot more functional than this article made it seem, though yeah, it still is mainly for looks.
Yes, I've found the same thing. Once you start wearing a watch, you start using it. I find having to get my phone out of my pocket and then waking it up a pain when my watch is right there.
Yup, exactly. My blackberry is synced via GPS. I doubt a watch could do better than that, so I don't wear a watch now. When I can afford a super expensive watch that signals my transformation from a douchebag to an obscenely rich douchebag, that is when I will wear a watch!