I am working on a personal project(some would call it startup, but i have no intention of getting external financing and other americanisms) where i have set up my own cdn and video encoding, among other things. These days, whenever you have a problem, everyone answers "just use cloud" and that results in people really knowing nothing any more. It is saddening. But on the other hand it ensures all my decades of knowledge will be very well paid in the future, if i'd need to get a job.