our collective netflix thumbs up indicators gave investors and netflix the confidence to deploy a series of adam sandler movies that cost 60 to 80 million US dollars to "make". So depending on who you are, the system might be working great.
Through analytics Netflix should know exactly when people stop watching a series, or even when in a movie they exit out. They no doubt know this by user.
They know exactly what makes you stay, and what makes you leave.
I would not be surprised if in the near future movies and series are modifed on the fly to ensure users stay glued to their screens.
In the distant future this might be done on a per user level.