As I get older the one thing these designer overlook is aging eyesight. My Honda has decent controls but the small display (like on these knobs) is very difficult to see sitting still. At night, while driving - it's impossible. The icons are tiny. Given the size of the current screens in cars - that's a lot of real estate for knobs. Use it.
On the other hand, one of the most important aspects of physical controls is that you shouldn't need to look at them to operate them, as your eyes should remain on the road.