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Metas ad platform is unfathomably large. Their tracking capabilities on mobile make them the ad market most apps use to serve ads. Apple tried to kill that but turns out it wasnt so easy and meta came back as a better tracker than ever.


> Apple tried to kill that but turns out it wasnt so easy and meta came back as a better tracker than ever.

Have any articles you can link about this? I'd like to learn more.




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