And I agree that the uncountably many software publishers of the time were aggressively experimenting with the dark monetization patterns that Doubleclick, Facebook, Google, Amazon and others were soon to refine into what are now only a handful of ~trillion dollar business engines.
Of course there was corporate participation in that era, but following the dot-com boom and its bust, the scale and number of these operations was very different than the small-and-consolidated Compuserve/AOL/Prodigy era of a decade before and equally different than titanic-and-consolidated Facebook/Google/Amazon era a decade later.
And I agree that the uncountably many software publishers of the time were aggressively experimenting with the dark monetization patterns that Doubleclick, Facebook, Google, Amazon and others were soon to refine into what are now only a handful of ~trillion dollar business engines.
Of course there was corporate participation in that era, but following the dot-com boom and its bust, the scale and number of these operations was very different than the small-and-consolidated Compuserve/AOL/Prodigy era of a decade before and equally different than titanic-and-consolidated Facebook/Google/Amazon era a decade later.