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They refuse to pony up for competent talent in ML.

Meta, OpenAI, and others out-compensate Apple for ML talent by a factor of 2-4x.



From what I'm seeing all those companies now have problems explaining to investors when they'll see any returns on all that investment.

Especially after China has entered the game and DeepSeek disintegrating most of the moat that existed around those companies.

And Apple can simply use what others created instead of burning billions into R&D which might not come up with anything noteworthy.




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