I was just reading some other similar article someone posted from the India Times. What is alarming, to me, is that anyone would realistically say someone who does not acquiesce to societal pressures to share every tiny detail of their personal lives is somehow criminally insane. It is a very disturbing trend.

If everybody jumped off a bridge, would you do it too? Psychologists say you might just be insane if you wouldn't.

Textbook advertising. Create a need (not being a suspicious mass murderer) and fill that need with your brand (Facebook and its ads) rather than an actual solution (understanding society and one's place in it, and out of it).