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Yep, you were a test project. Will people pay for free content or punish them by leaving the platform. And will they start to pay if you increase number of ads. Now they moved to next stage.

Anyway, not there yet. Frog is boiled slowly, slow enough that people dont notice until it is to late.

First they need to kill ad blockers tier. Then you increase number of ads to unbearable (they are already doing that) and get as much people as possible to paid content. Also market must be ripe enough, so there will be no more ships to jump. Then you will get ads, different tiers to pay, segmentation of content etc.



I hear you, but I can only live in the now and not whatifs. I refuse to watch ads and will pay to avoid them. If a service I use makes that impossible, then I’ll no longer use the service.

And there is more content in the world right now than any single person will ever be able to consume. I have zero concerns about dropping a service.


But you don't need to drop a service. You can keep it as good as it is. You just don't reward google predatory tactics by paying, as you are literally making YT worse.


YouTube sucks because it works for advertisers, not users.

If everyone just paid like you pay for anything else in life, YouTube would work for users, and be dramatically better.

Unsurprisingly, the people who consume resources while giving nothing back are the ones making it suck the most.


> Noone goes there anymore, it's too crowded.


In theory, yes. In practice, Google's core business is selling ads, not selling access to movies.


But that is exactly the business they are trying to morph YouTube into. If we agree that being exposed to persuasion always has negative value, then ads are bad. Watching ads is the only behavior that causes them to persist. If everyone blocked them, YouTube would go out of business or switch entirely a paid model. If everyone paid, then they switched to a paid model already. The only choice the causes ads to persist and increase is to both refuse to pay, refuse to block, and still watch. So don't do that.


> But that is exactly the business they are trying to morph YouTube into.

They had so much time to do that, yet TFA is about ads getting more aggressive, not less.


So if I don't pay and I don't want to watch ads then what? I'm not going to jump through mental gymnastics to not pay creators and Google for offering the service. If you truly don't want to reward Google, then don't use anything from Google.


How did it work until now? Anyway, we both know that care for "creators" is "think of the children" thing, but I will play along: pay them using patreon (or, I have bought this: https://theduranshop.com/the-duran-gold-eagle-premium-t-shir..., triple time overpriced but they deserve it).

For Google, don't worry. You have payed them, with your data, thousand times over. And if you stop providing today, your existing data will be exploitable for years to come.

On top of it, by paying, you create a direct trail from watched video (data) to your account, from there to your credit card and from credit card to physical person. So you are giving them even more data.

Anyway, if Google goes bankrupt, because of you, you can consider yourself a saint.

Someone who has really done something very good for the whole planet and human society.

I will lit a candle each day into your honor.


So what's your alternative if I don't want ads (content is not free to make), want the creators to be paid, and paying for premium is tempting YouTube to abuse pricing? (or so you say)


Block the adverts, and pay the creators via Patreon. And join Nebula to build other alternatives.


Are they paid now? What are you fixing by paying, if nothing is broken (yet)?


Not sure what you mean. I was a test subject? The test still seems to be ongoing after 10 years. I fail to understand how any of these alleged experiments involve me.


They already discontinued the premium-only content (YouTube Originals, turned out the audience isn't fit for that).


If he had used YouTube premium for a hundred years you would still say the same? Ten years is longer than world war two lasted.


Exactly, it's the enshittification trajectory as explained by Cory Doctorow. Without laws and regulations that stop companies from doing that, it's inevitable.

https://en.wikipedia.org/wiki/Enshittification#Examples




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