Will it? Google originally started trying to sell search servers you'd install on site. And on prem (even on your cloud) is not a model any of the big boys will want to follow.
We're yet to see if it's going to be a winner takes all market or whether there will end up a Linux equivalent pop up that destroys all the investment from the big players because programmers are too tight to pay for software.
We're yet to see if it's going to be a winner takes all market or whether there will end up a Linux equivalent pop up that destroys all the investment from the big players because programmers are too tight to pay for software.