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Here's a dirty little secret.

These companies are so fine tuned that they notice a 0.05% drop in revenue. Don't like what they do. Don't buy it and see if they change.

If they change something and you vote with your cash they notice. The biggest lie is that you don't matter because you're statistically insignificant. If you believe that they lose 0.005% vs 0.05%.

For better or worse look at Bud Light. The customer is always the opinion they listen to. 50% loss in profits or 0.5% this gets blamed on someone ultimately and they tend to revert unpopular decisions when they're not related to regulatory changes.



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