Sort of, it's growth at any cost. If you're saturated in organic video views and ran out of ideas how to increase that, maybe you can still glue some mobile gamers to the platform.
Any game Netflix offers will be better than the original "try to find something to watch in under 2 minutes" game. That one sucks. It takes much longer to find something that I'm interested in, and fits the available time slot I'm willing to sit through.
