Depends on what business OpenAI wants to be in. If they want to be in the business of selling AI to companies. Then "firing" the consumer customers that want someone to talk to, and double down models that are useful for work. Can be a wise choice.
Unless you want to improve your ratio of paid-to-free users and change your userbase in the process. They're pissing off free users, but pros who use the paid version might like this new version better.