And while modern phones have become rather good at zooming on the content (which does not mean the text gets big enough, far from it, I regularly encounter blogs I can't read without using readability other other equivalent tools, because the font is too small even zoomed in) scrolling is still rather fiddly, especially one-handed: it's not rare that the scrolling "starts wrong" and I end up decentered from the column I want to read, and now I have to fiddle with positioning and zooming to get back to reading.
And while modern phones have become rather good at zooming on the content (which does not mean the text gets big enough, far from it, I regularly encounter blogs I can't read without using readability other other equivalent tools, because the font is too small even zoomed in) scrolling is still rather fiddly, especially one-handed: it's not rare that the scrolling "starts wrong" and I end up decentered from the column I want to read, and now I have to fiddle with positioning and zooming to get back to reading.