True, people consistently overestimate their chances of being the exception. But in parallel, I think we also lack hype around the opposite direction: learning to live with less, intentionally and intelligently.
I'm not talking about UBI or forced austerity, but about developing smarter ways to live frugally without feeling deprived. That mindset would relieve a lot of the pressure that the "you must win the startup lottery" narrative creates.
That's antithetical to capitalism and consumerism. Not to mention human nature. While I agree with you in principle, I don't know how one would even start to effect any change here at a societal level. Especially when it's impossible to not be bombarded with marketing from people who are extremely good at using your emotions against you here.
Well, I suppose I do know of one. Mindfulness training I think has been shown to help with this, but that's still at a very personal level.
Capitalism or consumerism don't define human nature. Human behaviour existed long before those systems, and it will exist long after them.
What has changed, and this is where I agree with your point about difficulty, is the scale and precision of behavioural manipulation. We've never had a period where advertising, content, and emotional triggers were personalized with such speed and accuracy. Tobacco harmed the body, today's hyper-personalized content ecosystems can easily harm attention, mood regulation, and overall mental health.
So yes, it's hard to shift things at a societal level when the environment is engineered to keep people reactive.
On mindfulness: in its modern form it's often packaged as another consumer product, but its roots, like those of yoga, Zen, and other contemplative traditions, come from outside capitalist logic. The original practices were tools for resisting impulse and cultivating awareness, not selling calmness subscriptions.
"Christ's teachings" (well, many religions in general) should also have that effect? (I'm an atheist though, so what do I know. Some of my best takeaways from the Second Testament though are that we should be kind, content…)
I'm not talking about UBI or forced austerity, but about developing smarter ways to live frugally without feeling deprived. That mindset would relieve a lot of the pressure that the "you must win the startup lottery" narrative creates.