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The article is quite superficial, so not much unless you were clueless to the beginnings of reddit. That said, a lot of things are actually out of your control. You can't make everyone like the thing you want to work on and people often don't even know what they want to see next. Its not about doing projects just because they are fun and lucking out. These guys were actively trying to make a successful product and had to pivot from their original direction.


There were countless sites that copied "social news" after the decline of Digg though. All were trying to be successful and really only one succeeded.




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