So when you talk to journalists you never know what part of whole conversation they will highlight:) I am not a fan of this example too, i dont think it represents well what are we doing as a company, but a lot of them catch this since it corresponds with our catchy name.
the idea of our service is simply to get relevant videos in front the right audiences. as someone below correctly commented its essentially AdSense for Videos. since we dont have fixed ad units but rather offer API to developers its up to them how obtrusive/native they want to place it. so far we have seen both very abusive and very nice implementations when video was nicely integrated in some games natively.
So when you talk to journalists you never know what part of whole conversation they will highlight:) I am not a fan of this example too, i dont think it represents well what are we doing as a company, but a lot of them catch this since it corresponds with our catchy name.
the idea of our service is simply to get relevant videos in front the right audiences. as someone below correctly commented its essentially AdSense for Videos. since we dont have fixed ad units but rather offer API to developers its up to them how obtrusive/native they want to place it. so far we have seen both very abusive and very nice implementations when video was nicely integrated in some games natively.