It does seem like a knee jerk reaction, but speaking just from an HR perspective she failed quite spectacularly in her own duties and responsibilities to her employer, given that her job description involves public relations.
Clearly, her tweets did not bring about the positive effect for SendGrid PR that she might have expected. Even worse, no matter what happens now there is a smoking crater where all the positive feels about SendGrid used to be, whether they retain her or not, and she's the one who knocked the meteor out of orbit.
The whole situation is bad but I don't see how she'd ever be able to continue in the PR role for SendGrid... so what do they do with her otherwise? And why didn't they convince her to (or allow her to) resign?
Clearly, her tweets did not bring about the positive effect for SendGrid PR that she might have expected. Even worse, no matter what happens now there is a smoking crater where all the positive feels about SendGrid used to be, whether they retain her or not, and she's the one who knocked the meteor out of orbit.
The whole situation is bad but I don't see how she'd ever be able to continue in the PR role for SendGrid... so what do they do with her otherwise? And why didn't they convince her to (or allow her to) resign?