This article could not be more true. I have to be honest; I'm probably less technically inclined than most of the applicants for Y Combinator, however, I have marketed and sold products for start-ups that initially believed their product would sell itself. Sales, networking, and marketing are just as important as the product development and the technology behind an idea.

The notion of "a penny saved is a penny earned" is also a great one. Toyota is a good example of how this philosophy helps them to continue turning huge profits. I worked for Toyota and virtually nothing is wasted there, especially when it comes to money. If I needed a new pen I had to prove to them that the pen I was using before had run out of ink!!

Great article. Goes to show that you need the whole package. Your 100k lines of code aren't going to do it all for you.