I know what you mean. In a sense the backend code is probably pretty simple. But that just goes to show how important the implementation / design really is. I just survived the game, and I thought the spinning revolver wheel is what made the experience.
As a programmer I think that well-written code can be beautiful. A pithy, innovative Python script should be worth more than, say, a script that powers a run-of-the-mill to-do list app.
At the same time, I think it's understandable that users and investors don't evaluate startups the way I do, using a programmer's mindset. They're more interested in how well the overall idea has been executed from design, marketing and user experience standpoints.