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I'm curious to see where the integration ends up on the spectrum of mergr vs. yacquisition.



To be clear, I'm not just word-playing.

Will Yahoo smother Tumblr with integration projects like single sign-in, leaving insufficient resources to do anything new? Or will it be benign neglect? Or will they actually invest in it as a social platform (instead of as a database like they did with Flickr)?

With new CEO, hopefully bad history won't repeat.




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