I think the point of the article was best summed up by:
> While our competitors furiously worked on regaining market share, we were arguing about whether the carpets should be wool or nylon. The result was not pretty.
Growth is not the killer. They moved to a nice building, failure of the business was a correlation. A mishandling of priorities was what hurt the worst.
The cultural aspect is more about attitude than space. They outgrew the attitude and paid for it. The building and the excesses it entailed were evidence of the shift in attitude, not the other way around.
> While our competitors furiously worked on regaining market share, we were arguing about whether the carpets should be wool or nylon. The result was not pretty.
Growth is not the killer. They moved to a nice building, failure of the business was a correlation. A mishandling of priorities was what hurt the worst.
The cultural aspect is more about attitude than space. They outgrew the attitude and paid for it. The building and the excesses it entailed were evidence of the shift in attitude, not the other way around.